Presentation Website

BioCrop.ro — Agricultural Platform

A complete redesign for an agricultural supply company. Turned a confusing, outdated site into a clean product platform that generates qualified leads.

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Client
BioCrop Romania
Type
Presentation Website
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The Challenge

BioCrop came to us with a website that hadn't been touched in six years. It was hard to navigate on mobile, product information was scattered, and the inquiry form was broken. They were losing potential customers every day to competitors with better-looking sites.

The Solution

We redesigned the site from scratch — starting with a full content audit and sitemap rework. Built a clean product catalog with category filtering, a streamlined quote request flow, and a responsive design that worked well on the tablets their field teams actually used. Kept the backend simple so their non-technical team could update it themselves.

The Results

Quote requests increased by 40% in the first two months. Bounce rate dropped from 68% to 31%. Mobile traffic converted at 3x the previous rate. The client's sales team now uses it as a reference tool during client calls.

Technologies Used

PHP MySQL Custom CMS CSS3 JavaScript
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